SERVICES · PONY ALTO

Everything you need to go from data chaos to data clarity.

Four core services designed to meet you where you are. Transparent pricing, no enterprise-sized contracts.

01 / AUDIT

Data Audit & Roadmap

Your numbers live in five different tools and none of them agree. This is where you find out why, and what to fix first.

INVESTMENT
SMALL 1–20 people, 3–5 tools $1,500
MID 20–75 people, 5–10 tools $2,500
LARGER SMB 75–250 people $4,000

Audit fee credited toward a Data Stack Build if you move forward within 60 days.

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WHAT'S INCLUDED
Kickoff call to understand your business goals and current stack
Async intake questionnaire to document your tools and data flows
Written audit report covering current state, key gaps, risks, and what they're costing you
Prioritized roadmap spreadsheet with recommended next steps and expected impact
Live readout call to walk through findings and answer questions

The readout call is where this pays off. Most clients are surprised by at least one thing we find. That's the part a checklist can't replicate.

02 / BUILD

Data Stack Build

Reporting shouldn't mean rebuilding the same spreadsheet every Monday. This centralizes your data, cleans it up, and gives you dashboards your team actually opens.

INVESTMENT
STARTER 2–3 sources, 1 dashboard $5,500–$7,500
STANDARD 4–6 sources, 2–3 dashboards $10,500–$14,000
COMPLEX 7+ sources, custom modeling Custom quote

Already have clean, centralized data? Scope and pricing adjust accordingly. Real-time data available as an add-on.

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WHAT'S INCLUDED
Discovery call to confirm scope, tools, and key decisions
Data warehouse setup (BigQuery)
Pipeline and connector configuration via Airbyte
dbt transformation layer: cleaning, modeling, and documentation
Custom-coded dashboard (Next.js, React, Tailwind) or Looker Studio / Power BI
One round of revisions
Handoff call with full documentation and Loom walkthrough
03 / AI

AI & Automation Layer

Manual reporting and repetitive admin work eat hours every week. This takes the busywork off your plate and flags what needs your attention before it turns into a problem.

INVESTMENT
STARTER 1 agent or natural language query setup $3,500–$5,000
STANDARD 2–3 automations or query setup with alerts $6,500–$9,500
CUSTOM Multi-agent workflows or deep integration Custom quote

Works best on top of clean, centralized data. If your infrastructure isn't there yet, we'll recommend pairing with a Data Stack Build.

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WHAT'S INCLUDED
Discovery call to map your highest-value automation opportunities
Natural language query setup: ask questions in plain English, get answers from your data
Automated alert configuration for key metric thresholds
AI-generated reporting drafts pulled from live data on a set cadence
Custom agent build for one targeted workflow (job costing, invoice flagging, pipeline summaries)
30-day supervision check-in
Handoff documentation and Loom walkthrough
04 / ONGOING

Ongoing Data & AI Partner

A live reporting system needs upkeep like anything else that runs your business. This keeps it healthy and evolves it as you grow.

INVESTMENT
ESSENTIAL Up to 3 sources, 1 dashboard $1,250/mo
STANDARD Up to 6 sources, 2 dashboards $2,500/mo
GROWTH Up to 10 sources, 3 dashboards + quarterly deep dive $4,000/mo

New to Pony Alto? You can start here. We'll review your existing stack as part of onboarding.

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WHAT'S INCLUDED
Pipeline and dashboard health check and maintenance
AI and automation stack oversight: monitoring agents, alerts, and queries for drift
One monthly data insight report with narrative commentary
Async Loom walkthrough of the monthly report
Quarterly check-in call to review reporting needs

Not sure which service is right for you?

That's what the Data Audit is for. It's the right starting point for most new clients, and it gives you a clear picture of exactly what you need before committing to anything bigger.